“Do You Know How Much New Business Your Local Online Reputation Is Costing You?”
Your Reputation Marketing efforts will be one of the critical success factors that could make or break your business within the next 12 – 24 months
Major changes have occurred within the past 12 to 18 months in the online world, particularly if you own a local business that draws your customers, clients, or patients within 5 to 10 miles of your physical location.
And these changes, if you’re not on top of them (and your competitors are), can drastically affect your ability to grow your business. At the same time, if you understand the changes and proactively act now, you can develop a sustainable competitive advantage such that your competitors will have an almost impossible chance of catching you.
It’s really up to you.
In today’s business environment, no matter what business you’re in, your potential customers, clients, and patients are looking for solutions to their problems. And the basic question they are asking is, “Who should I do business with?” They ask their friends and acquaintances for their recommendations. A 2012 study done by Neilsen shows that consumers trust personal recommendations 90% of the time.
Recent studies also show that, even with personal recommendations, 90% of prospective customers, clients, or patients still go online to “check you out,” maybe just to get your phone number or driving locations to your locations.
And that’s where your challenge comes front and center.
Google now shows your online reputation (in the form of a 5-star rating system) so that when a prospect types in your business name and city, it is displayed for them to see. Along with that, a number of other “review websites” (think Yelp, Insider Pages, Merchant Circle, etc.) do the same thing.
So even if you have a good local ranking, if you don’t have a stellar 5-star reputation, prospects will see that and, in many cases, choose to do business with a competitor that does have a 5-star reputation.
And it’s a lot more complicated than just “managing your online reputation.” As former traditional business owners, we both know that we never increased our business revenues by improving our “management”. We always increased our revenues by improving our marketing.
It’s the same thing with your online reputation. We understand, proven by working with hundreds of clients just like you, that reputation management is an antiquated term that, by itself, just doesn’t work anymore.
That’s why we’ve developed a Reputation Marketing system to proactively help local businesses like yours develop a 5-star local online reputation and then market that reputation into more customers, clients, and patients.
If you’re looking to increase the number of customers, clients, and patients for your business and are serious about becoming the market leader in your local market, we should talk.
Call 352-263-6655 and schedule a 15-minute complimentary consultation with us. This will not be a sales call; it’s an exploratory call to see if we need to talk further, for us to determine if we believe we can help you and if we mutually believe we’ll be a fit for each other.
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Online reputation marketing
Analyzing negative materials about your brand and addressing them with sentiment analysis and press release distribution.
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5 Star Strategic Results, LLC
Rated: 5 Stars
Elysse truly is a leader in her industry, she really knows the importance of building an online reputation. She is so open and helpful. You can see that she really cares about her clients.
5 Star Strategic Results, LLC
Rated: 5 Stars
The best design and development companies I have ever worked with. They have one of the lowest rates in the industry and handle the entire design and development process like pros. If you want a seamless experience and a great support team. Choose 5 Star Strategic Results for anything online, websites to marketing.
5 Star Strategic Results, LLC
Rated: 5 Stars
5 Star Strategic Results is a solid marketing agency that has a talented staff of writers, project/program managers and account executives. Throw in their integrity, heart and humor and you have the perfect agency to work with. I depend on and trust the team at 5 Star Strategic Results to always make me look great. They have never let me down.